All Entries Tagged With: "promotion"

Press Releases – Social Media – and News Sources

Where do news organizations, editors and writers find the information for their news stories these days? The Internet. There is a lot less leg-work in journalism these days. The Internet provides them with resources that were not possible just a few years ago.

Another impact the Internet has had on offline newspapers and magazines is that it has cut into their profits and they do not have the financial resources they once had.

That means they have to use the Internet to find more sources, opinions and information to add to their news stories.

A lot of people don’t know whether to use blogging, article marketing or press releases to get their information out there so publishers and news organizations and others will help spread the word.

Press Release or Article? Which is right for me? A lot of our clients ask this question. It depends on what you want to achieve. If you are trying to build link popularity, then Article Marketing is the right choice for you.

If you have an event coming up, a new product or project announcement, a new website opening soon, or other newsworthy item to announce, then press releases are the best way to get exposure. A Press release must be news for it to be an effective way to drive traffic to your website.

This video shows how news writers, editors and publishers get their information.

Professional Press Release Writer. As a former Newspaper Publisher, I know how to write creative and effective Press Releases. Again, there must be some news to announce in order for me to write a press release that will get accepted by both online and offline publishers. The more publishers that accept the press release, the more people it will reach. We can help you with ideas that are newsworthy about your website, products, and services.

SEO Press Releases. Our press release writers know how to optimize press releases for your keywords.

100% original text You own all Copyrights to the Press Releases we write for you as a work for hire.

Your name goes on the byline and it is your links go into the body of the press release using optimized anchor text.

American English Our press release writing service is based on using American English.

Press Releases can be delivered in word, .txt, .pdf, or html Format or we submit press releases for you.

No job is too large or too small. We will write press releases for you on a regular schedule or just write one press release when you need it.

Distribution We use PRWeb.com for distribution. You can do this through them or your choice of other press release distribution services or we can handle everything for you. Through PRWeb.com and others, the amount you are willing to spend on distribution affects the amount of exposure you get. We can help you with choosing the right options for your business. Many Press releases can also be picked up by Google News and Yahoo News as well as other media websites.

Use this form or call 786-317-8774 for a free quote. We will answer you as soon as we receive your request.

Can You Promote Articles Through Twitter?

Article marketers are always looking for new ways to promote their articles and their websites through articles. Twitter has gained in popularity over the last couple of years and from what I can see it appears to be entering into a hey-day period where it will grow fast and furious. In that regard it is likely following in the footsteps of Facebook. But if you are an article marketer, can you use Twitter to promote your articles?

Yes, you can. There are a number of ways you can promote your articles through Twitter. Here are a few:

• Sign up for EzineArticles’ Twitter notification through your author stat panel
• Install Twitter Tools on your blog and upload articles as blog posts
• Whenever you distribute a new article, send a link tweet
• Send a DM to your followers and ask them to retweet your original tweet
• Ask friends in your social networks to tweet your article
• Send a request to your favorite blogger to tweet your article
• Republish your articles on your own website and every 7-10 days, tweet the articles page
• Tweet your bio page at article directories you use

Do you have ways of promoting your articles through Twitter? Share them here.

Promote Your Blog Through Twitter

Twitter is fast becoming the best way to market your blog. Through Twitter you can promote your blog and your static website easily and widely. You don’t even have to spam Twitter to do it. Follow these tips for the best blog marketing through Twitter:

• Place a link to your blog in your Twitter profile
• Use Twitter Tools to post your tweets from your blog
• Set your Twitter Tools settings to create a new blog post for every tweet
• Have Twitter Tools provide a daily update of your tweets
• Put a widget on your blog promoting your tweets
• Link your Twitter profile to your Facebook profile so that your Facebook status changes on every Twitter update
• Set your Twitter Tools plugin to tweet every time you post a new blog post
• Tweet often, not just when you post to your blog
• Reply to tweets by others
• Use Twitter to establish and build relationships; that leads to new readers

Some bloggers have replaced their blog with Twitter. I say keep your blog and use Twitter to add new readers to your blog. Make Twitter a part of your marketing funnel.

How Many Websites Can One Article Promote?

Can you promote more than one website with each article you write? You can, but I wouldn’t recommend it.

Your articles need to be focused. You are allowed up to three links in the author resource box of your articles at most directories. Some directories only allow two links, but that’s OK. You only need to promote one website. If you promote more than one website with any one article then you will likely get fewer click throughs.

When I create an author resource box I include two links to the same web page in two different ways:

Allen Taylor is a blog ghostwriter. Check out his site at http://blogcontentprovider.com

By using both the URL as a hyperlink and a key phrase that I want to target I ensure that my website is known when a publisher uses my article on his or her website or in her e-zine. Some publishers do not activate the links. If they do then I get relevant anchor text in a back link. If they don’t then my URL is still visible to readers of the article. Not as effective, but at least the reader knows who wrote the article and how to find me.

The only exception to the one website rule is when I want to promote my website and my related blog. Sometimes, for marketing purposes, it is prudent to put your blog on a separate domain name. In that case I’ll promote both the blog and the website, but that is a special situation. Otherwise, it’s one website, Baby.