All Entries Tagged With: "ghostwriting"
Eco-Friendly Ghostwriting
We live in an eco-conscious world. Everything is going green. There are green automobiles, green homes, eco-friendly clothing, organic gardening, organic mattresses, and green tea. OK, that last one’s been around awhile, but you know what I mean.
Why can’t their be green ghostwriting services? Well, there is. It’s called online content and that’s Article Content Provider specializes in. Doh!
Simply put, eco-friendly ghostwriting is all about paperless content products. The Internet makes almost any type of business an environmentally friendly enterprise. No paper means saving the trees. Saving the trees means cleaner, and more, breathable air. We all live happily ever ever. So if you are thinking about going green, why not add paperless ghostwriting, or online article writing, to your list of products and services to try?
Repurpose Your Articles For Greater Leverage
Here’s a great article on repurposing:
The Top 10 Simple Ways to Repurpose One Article to Get Yourself Known
Definition of Repurpose: To use or convert for use in another format or product: repurposed the book as a compact disk. American Heritage Dictionary.
If you don’t enjoy writing, this article may help you see “writing” in new and simpler light. And if you enjoy writing, this article could help you leverage what you’ve already created. How do you leverage your marketing efforts? Think about it… You’ve created a marketing piece or paid someone a good deal of your hard earned money to do it for you. And it looks great. Usually you think that’s it. However before you even create the piece, I’d challenge you to create a list of 10 other ways you’ll be able to use that item – in whole or in part – at least 10 ways.
1. Write
What’s an article? It could be two short paragraphs, two sentences followed by five bullets followed by a conclusion, or it can be more than that. It does not have to be a novel. Hey, this top ten list is an article. Get it?2. Ezine, Blog, Ecourses
If you have a web site and no way to capture the email addresses of those to visit, you have really created a very expensive brochure. And you can place your articles in your ezine (online newsletter), blog or use a few based on similar topics to create an ecourse. And each could be as simple as a tip and call to action (ad) The main thing a is that you send it out at least once a month.3. Article Banks
You deposit your article to article banks. Then others withdraw your article to use in their Ezine or web site along with your authors box and link back to your web site. If you use articles as a way to market your business, first place the article on your web site and then submit then to the article banks.If your business is writing, you can also use article banks, but be careful. Many magazines won’t accept previously published articles — they want first rights to the article. If your business is writing, you can also use article banks, but be careful. Many magazines won’t accept previously published articles — they want first rights to the article.
4. Printed Media
Once or twice a year (or more often of course) put your best articles and information about your business in a newsletter. Distribute this newsletter by postal mail or by hand, in person. Consider using your newsletters as your brochure.5. Newspapers
Research local newspapers to see which ones your ideal client would read. Get a feel for the type and format of the articles in that publication. Next, send your article directly to the editor of the section in which you’d like your article to appear, with a handwritten note. Call the newspaper to find the name of the editor if you’re not sure. You’ll be amazed to see your article in print!6. Print them #1
Put an article you’ve written on your business stationary, along with a summary and your picture. Mail the article to your clients, prospective clients, networking buddies, or your friends. Again, include a short handwritten note with the article. “Thought you’d be interested” is a simple and terrific note to include.7. Print them #2
Always carry your articles with you. If you have a car, purchase a plastic container that holds folders to keep them neat and crisp. I also keep business cards and other promotional materials in the container. When I attend networking meetings, I hand out an article or assessment with my business card. Gives people something timely to read.8. Turn it around
Consider this: some printed media or Internet marketers who use articles from others don’t like “Top Ten,” or even “Top Five” lists. However, if you remove the numbers, they’ll print your article. So use “top” sparingly – such as at www.topten.org or when you’re asked specifically for “top” lists. Otherwise, turn your “top” list into a bulleted list that doesn’t contain numbers.9. Get known…
Peruse your local bookstore’s magazine section for ideas of where to submit your articles after carefully reading the guidelines. Consider purchasing a Writers Market Book or the online version of their writer’s directory.10. Don’t forget…
Have someone proofread your work! Who can help you? Virtual Assistants (VA), copyeditors, copywriters, or ghostwriters all provide you with an extra pair of eyes.©2008 Maria Marsala, the founder of Elevating Your Business, is a business strategist, speaker, author and former Wall Street trader. Since 1998, Maria has helped service sector CEOs, presidents, professionals and management teams struggling with the problems of quickly expanding businesses by helping them to streamlining and automating their planning, operations and marketing processes. The results? Many have doubled their sales, they have more free time, and enjoy a higher quality life. Would you like to be next? Learn more and receive a free business building audio at http://www.ElevatingYourBusiness.com
Article Source: http://EzineArticles.com/?expert=Maria_Marsala
Need a ghostwriter? We can write original articles that you can later repurpose in one of these fabulous 10 ways.
Avoid This Article Marketing Money-Losing Mistake
Here’ a unique topic for article marketing I don’t read about every day. The sense of person. Do you write in first, second, or third person? Which should you write in? Listen as Asher Aw tells you how to avoid a costly mistake.
Article Marketing – Common Mistake #1 That Loses Money
By Asher Aw
Article marketing is a great way to get semi-qualified visitors to your site and it only requires a certain amount of research. If you’re wondering why you have an article that you expected to bring you lots of revenue totally bomb, you might be committing a common mistake that often goes unnoticed. I am going to show you what this common mistake is and what you can do about it.
There are essentially three “voices” in article marketing and they are first person, second person and third person. When you are speaking in first person, your article will have sentences that resemble something like “I think it’s better if you do it this way instead of that”. When you are speaking in second person, “You can do it better by implementing this”. And speaking in third person would be like “Get more information by going to this site”.
When creating your article, be sure to take note of what voice you are applying. Too many article marketers make the mistake of using the third person voice in an attempt to sound like an authority and then suddenly going into first person somewhere in the article. This would cause your attempt to appear as an authority to your readers to fall through straight away. And it happens a lot!
A simple tip to fix this is to re-read your article before posting it, making a mental note what kind of voice you are using for the particular article.
When you are using a third person voice in your article marketing, think of newspaper articles. They’re informative, unbiased and to the point. Pure information that’s given to the reader.
When you want to use a second person voice instead, think of magazine articles that feature a certain expert. If it’s a fashion magazine and there’s an interview for an expert, he’s going to be sharing tips in a way that sounds beneficial to the reader and at the same time, not as dominating and authoritative as the third person voice.
First person voice in article marketing has to be done carefully because it’s most likely done in a form that’s like writing a letter to your friend. It can get quite personal and that may or may not be the best voice that you want to use depending on the article subject
Visit http://MoreMoneyToSpend.com/Blog to learn and discover the methods, strategies that the “gurus” aren’t willing to share in order for you to start making an income for yourself from home – without relying on them! Learn to make money working at home now
Article Source: http://EzineArticles.com/?expert=Asher_Aw
For more information on expert article ghostwriting, contact Article Content Provider.
How Many Articles Can Your Budget Handle?
You know you need articles. You don’t have the time to write them all. You decide to hire a ghostwriter to help you. How many articles can you afford to write?
If you’re looking for a sure-fire formula to help you know how much to spend on article marketing, I’m not sure there is one. You can determine a marketing budget then allocate a percentage of your budget to article marketing. A lot of it based on assumptions. Some things you need to consider when coming up with an allocation number for your article marketing budget are:
- How much does a single unit of your product or service sell for?
- What is your profit margin per unit sold not including marketing?
- How many units do you need to sell to justify your total marketing expense?
- How much traffic can you reasonably expect to get from your article marketing efforts?
- What percentage of your traffic converts to sales through organic search?
- What percentage of your traffic converts from paid search?
- Can you afford to take a loss on your article marketing to stay competitive? If so, how much can you afford to lose?
If you are a marketing agency or PR firm and you have clients who want to consider article marketing along with their other marketing programs then you’ll already have a handle on how to measure some of these stats.You just have to take the step of incorporating article marketing into the mix. If you are a small business owner who handles his own marketing then there may be more of a challenge for you in measuring your stats. Remember, it isn’t all about how much money you make, but what are the aggregate effects of your brand in the marketplace?
3 Things You Can Use Article Marketing For
Article marketing is still around after all these years because it works. There would not be hundreds of article directories available online if this method of marketing didn’t have value. Many article directories are now trying to figure out ways to keep out the spam because they realize that the spam is taking away from their efforts to provide a valuable service. Here are three things you can use article marketing for that will benefit your business long term:
- Link building
- Drive traffic
- Enhance your reputation
The value of links from your article marketing efforts come when publishers pick up your articles and use them, not when you get your article accepted by the article directory. Nevertheless, it’s a very powerful link building tool.
Article marketing also drives targeted traffic to your website whenever you have searchers click a link in your resource box.
Thirdly, when your articles have your name on them and you provide value to your readers through article marketing, you enhance your reputation as an expert in your niche.
Article marketing is one of the most powerful methods of marketing online. But to be effective, you need well-written articles that show you to be the expert you are. Here’s how to quality articles.
