All Entries Tagged With: "blog"

Can You Do Article Marketing Through Blogs?

Can you do article marketing through blogs? Yes. Here’s a good article that shows you how:

A Unique Twist on Article Marketing That Gives Your Site Massive Exposure!

By Sherice Jacob

Everyone interested in organic search engine optimization knows that article marketing is a great (and free) way to build exposure and get traffic to your site. But that’s not the only thing you can do to bring bucket-loads of traffic to your site. Another often-overlooked source of highly targeted visitors and potential buyers is this.

Writing “guest articles” on a related blog in your industry. It’s as simple as contacting the owner with a basic proposal. You agree to write one (or more) blog posts for them in exchange for the typical by-line at the bottom – and they get to take the day off from writing in their blog. It’s a win-win situation for both parties – and it’s free!

To get the most benefit out of being a guest author, you’ll want to be prepared beforehand. Here’s what you do:

1. Brainstorm possible articles you could write for the blog you’re interested in. It always helps to have a number of possible post or article ideas fleshed out as much as possible before you contact the site owner.

Who knows, perhaps one or two postings will lead to a spot as a regular contributor?

2. Craft your resource box carefully. This is the 3-5 line bio that appears at the end of your post. You want to drum up interest in your products with your bio, as well as showcase your expertise in the field. Not to mention sprinkling a few keyword phrases in for good measure.

So for example, let’s say Jane is a guest author for a blog about dog grooming, and she wants to promote her own dog grooming business in the bio box. Rather than writing something like: Jane Doe works as a professional dog groomer at Groomers R Us. Visit her site at example.com for more dog grooming tips.

As you can see, there’s no real incentive there to click. Instead, consider writing a more interest-generating resource box, such as:

Dog grooming professional Jane Doe runs example.com – selling top-quality dog grooming supplies and products to pamper your pet and keep them looking great! Visit our website for 10% off your order!

As you can see, a few generous helpings of targeted keyphrases along with a coupon code will help Jane create a lot of interest (and orders) for her site!

3. Have some samples ready. If the blog owner is interested in your site, chances are, they’ll ask you to provide some samples of your writing.

Even if you’ve never guest authored a blog before, have some sample articles ready to show them your experience and writing skills. It will go a long way in proving your credibility, showcasing your writing skills and maximizing your ability to communicate to an audience.

In the end, even if the blog owner says “no thanks”, there are literally millions of blogs for you to consider. To find them, simply search Google for “yourkeyword blog” – and replace “yourkeyword” with your type of industry, such as “dog grooming blog”.

Here’s to your success as a newly published guest author!

P.S. If you enjoyed reading this article, you can find even more web design tips at http://www.iElectrify.com

Sherice Jacob holds an M.A. in Media Studies and has played an integral role in creating several successful web businesses – for herself and others. She currently manages a full service web design and internet marketing firm at http://www.iElectrify.com

iElectrify specializes in creating professional, affordable and creative websites that get results. With a strong background in internet marketing and niche marketing, iElectrify.com works with small to medium businesses to help them easily create and manage their own websites.

Article Source: http://EzineArticles.com/?expert=Sherice_Jacob

I totally agree with this article, but I have one thing to add. Make sure that you write original content for your guest blog article. The blogger is letting you use her real estate to reach her audience. Don’t be discourteous and submit rehashed articles that have been published elsewhere. Write original content that can’t found elsewhere.

If you’d like to guest blog on Article Content Provider’s article marketing blog, contact us through our website.

Promote Your Articles Through BlogCatalog

BlogCatalog recently added a Social Dashboard to its functionality. It isn’t direct marketing, but you can promote your articles through BlogCatalog just by submitting them to your favorite article directory then Digging them. In fact, you can run every activity you perform through Digg, StumbleUpon, and Delicious through BlogCatalog so if you bookmark your articles at any one of those three social bookmarking sites then your friends on BlogCatalog will see that activity. It’s just another way of promoting your articles and keeping them viral.

I recommend doing this in phases to make the most impact. Write an article and post it to your blog one week. It will filter through BlogCatalog. Wait about two weeks then send it out to article directories. It will filter through BlogCatalog. The next week, stumble your blog post and it will filter through BlogCatalog again. One week later, Digg the article in an article directory and again it will filter through BlogCatalog. In another week or two save the blog post again (or the article in an article directory) at del.icio.us. Again it will filter through BlogCatalog.

This kind of phased in article marketing will keep your article circulating through the BlogCatalog community for several weeks. The rule of thumb is people must see something 7 times before they act on it. Let’s count: Your blog, StumbleUpon, Digg, del.icio.us; that’s 4 times. If you use Twitter, that’s another time that you can hit even though Twitter isn’t a full blog post. You can just leave a comment like “Saved article at such-and-such directory” with a link to the article. That Twit will filter through BlogCatalog. If you Twit each bookmarking activity as well as your original blog post then that’s a total of 9 times that one item filters through BlogCatalog. Any friends that don’t catch it on the first go round will catch it on the next one. Every time an item filters through BlogCatalog you increase your chances of getting another page view and driving traffic to your website.

How’s that for viral marketing?

Article Content Provider

How A Newsletter Can Drive Traffic To Your Website Or Blog And Make You An Expert

Blog Content Provider has spent the last couple of days discussing the benefits of a blog promotion newsletter. Actually, a newsletter can do more than promote your blog. It can promote your entire business.

In addition to pointing your newsletter readers to your daily blog posts, you can also share with them your insights into your niche with articles that enlighten them on the benefits of your business. You can send them to your website with carefully targeted links from your newsletter, designed to increase traffic to specific pages of your website that you want your newsletter readers to pay attention to. Articles can go a long way to make that happen.

Your newsletter articles do not all have to be written by you. They can be written by guest authors, picked up from article directories, even borrowed from blog posts of related websites (as long as you have permission and give proper attribution). One thing is certain, however. Newsletters are not dead. They are a viable way to promote your business, your website, your blog, and your expert articles.