All Entries in the "Facebook pages" Category
How To Use Articles For Reputation Management
Reputation management is one of the up-and-coming niche marketing areas for online marketing. The necessity of it is growing and already important. If you have not put together a reputation management plan then you should seriously consider doing so. It should consist of more than just article marketing, however, article marketing should be a part of your reputation management strategy. Here are your important action steps:
- Set up accounts at as many article directories as you can, including distribution services like iSnare
- Write as many articles as you can and distribute them to the article directories (this should be an ongoing activity)
- Establish a Squidoo account on a particular niche and include information related to that niche; be sure to link to your website and blog from your Squidoo page
- Write original HubPage articles and publish them at HubPages
- Write original articles and submit them to other websites in your niche
- Use Google Knol to establish yourself as an authority on your subject
- Publish your articles on your own blog
- At popular social networking sites where you have an account, publish your articles wherever possible; for instance, Ryze allows you to publish articles and Facebook allows you to set up Facebook Pages
The key to reputation management is to start before you need it. Don’t wait until you have negative information about you online. Constant reputation monitoring and management is key to maintaining a positive image online. Articles can very helpful.
Use Articles To Create Facebook Pages
You can do a lot of great targeted marketing through Facebook. With a Facebook page you can have unlimited fans, but you can only have 5,000 fans with your Facebook profile. But there are other benefits to having a Facebook page as well. No. 1, Facebook pages can be optimized for search engine traffic. Because of Facebook’s reputation and age status, it will liked very much by Google and the other search engines. Facebook profiles often rank highly for a person’s name. Facebook pages often rank highly for specific keywords.
After you distribute an article through several article directories, take it and repurpose it. Bring out some key points in your Facebook page that you don’t bring out completely in the article. You’ll also want to rewrite the headline so that you don’t have duplicate content issues. Add some multimedia features like photos and videos to your Facebook page and you now have an online marketing brochure that you can target to a specific demographic among Facebook users.
