Do You Make These Article Marketing Mistakes?

There are effective and ineffective ways to conduct article marketing. Many new article marketers make the same mistake over and over again. If you are considering article marketing you should at least think about these avoidable mistakes and try to steer clear of them before you start:

1. Write articles that are too long – A good article must be short enough that publishers will want to share it with their readers. How short is that? Probably no more than 800 words. Ideally, your articles should be 400-700 words and no more.
2. Write articles that are too short - Many article directories will not take your articles if they are less then 300 words or 250 words. Your articles need to be at least 300 words in length.
3. Write titles that do not draw attention - Your article title will be the first thing that readers will see in many cases. You’ve got to get their attention in the article title. Otherwise, the article may never get read.
4. Put too many links in their author bio – The purpose for your author resource box is to get readers to click a link and visit your website. The resource box needs to be focused to drive traffic to one page. Too many links can discourage the click through and this kills many would-be article marketers right off the bat.
5. Do not write enough articles – Many article marketers do not produce enough articles. They’ll write 10 articles and distribute those 10 to one directory then wait. Or they’ll write one per month and hope for a big cash pay load. To be successful in article marketing you’ve got to produce at least one article per day. Many article marketers write several articles in one day.
6. Do not properly optimize their articles – Your articles need to be properly optimized. Publishers seek well-optimized content for their newsletters and websites. If you don’t write well-optimized articles then they will not be published.

Are you making these mistakes in article marketing? If so, perhaps you should think about your goals and start writing articles that will be more effective in your marketing plan.