How Articles Build Links
Let’s break it down. Articles build links in one very simple way. But in exponentially powerful directions.
You develop your authority with article marketing by writing great content. When you write great content that is highly optimized for search engine traffic, you develop your own authority and build credibility. But you drive traffic to your website by including a link at the end of the article where your readers can go to get more information on the topic.
That link is very important. For two reasons:
- It attracts traffic to your website
- And it builds quality, relevant links back to your website
Both are important.
Links, with the right anchor text and from the right domain, can help increase your search engine rankings. Traffic, too, can do the same thing. It’s more than just a way to get people to your site so you can sell them something. When you add value to your site visitors’ experience, they stay on your site longer and you get increase search engine rankings due to the increased exposure.
So how does article marketing benefit you? With link building and traffic. Good SEO never comes in one flavor.
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About the Author: 
I have used article marketing for quite some time now and have found it the best way to not only get backlinks but to get the visiters to your site
yes, article marketing may be the best but you must be sure that your article is interesting enough to the people. because if not, then your strategy is useless! Marrian Greatyl Silud