Use Articles To Achieve Link Diversity

Link diversity is one of the most important concepts to consider as a webmaster. But what is it?

Here’s a quick, down and dirty definition of link diversity -

The acquisition of links from a variety of sources including directories, social bookmarking sites, social networking, blogs, and static websites both from within and outside of your niche and at varying levels of authority.

Essentially what this means is that all of your inbound links do not come from the same source. Rather, they come from a variety of sources.

Articles can help you achieve link diversity by putting your high quality content in front of the eyes of publishers who are looking for articles like yours to publish. The more articles you have to choose from and the higher the quality of those articles the more likely you are to have them published by other Web publishers. Ideally, you want those articles to be published by as many publishers who will select them.

Some webmasters look only to sites with a high PageRank for their inbound links. That’s fine if you realize that you’ll get fewer inbound links by doing that. Having links at low PR sites is not hurtful and some of those links over time could turn into links fronm highly authoritative sites. Since they will be aged links they will be of higher value. So don’t discount those low PR sites. They can be valuable.

If you are in real estate and you use article marketing you can submit an article to a site like Realty and Real Estate Information and get a back link to your website. If you are a publisher of real estate articles you can use those types of mass distribution articles on your website or in your newsletter. For more information about article marketing, contact Article Content Provider.