An Advanced Article Writing Technique Your Competitors Will Hate

By allen on June 23rd, 2008
Posted in Article Marketing, Article Writing |

Article marketing has been around a long time. Virtually everyone knows about it now and the article directories are getting more and more sophisticated and able to detect good from bad articles. That means you have to get a little bit more creative about your article marketing. Here’s a technique that is advanced and will help make your articles more competitive and desirable to publishers.

Some people call it latent semantic indexing. I just call it good writing. And it’s based on the principle of all good writing, which means most Internet marketing people won’t like it or even understand it. But it works.

Instead of writing your articles with strict keyword densities, which is the popular way to write article content, write your articles around a theme instead. This theme-based article writing technique will allow you more creative freedom and give your articles more authoritative appeal. They won’t look like keyword spam mixed in with a half-assed attempt to get published. You’ll actually write better articles.

When you write theme-based articles you use synonyms instead of the exact keyword every time. Use the keywords, but do it sparingly and use synonyms for those keywords as well. For instance, if you are writing an article about skydiving, don’t just say “skydiving” every time your keyword is necessary in the article. Use synonyms that go with it such as “jumping”, “parachuting”, etc. The search engines are able to analyze those synonyms and rank your article content for the right keywords based on the theme.

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2 Comments so far
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By Bill Platt on 06.23.08 5:04 pm

Wow! That is one hell of a concept… Writing for human readers, instead of writing for search engines! After all, humans buy products and services, and search engines only advertise our wares. ;-)


By PR Sammi on 06.26.08 10:13 am

Sage advice… and a whole lot easier to actually carry out. Trying to keep keywords in use without sounding silly is a real challenge!




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