Do You Understand Article Marketing?
Ken Nobo Doesn’t.

By allen on April 14th, 2008
Posted in Article Marketing |

I found this lousy article online recently:

I’m going to show you one wicked article marketing strategy to give you an edge over your competition. Everybody wants to be in a front page of Google and I’m going to show you exactly how to do it.

First-year article needs to be in a high ranking webpage. For example if your are article marketing on EzineArticles then you are in the right place because Google loves EzineArticles and the article will be ranked on the first or second page of Google, even for competitive keywords.

Is this guy serious? You’ll be ranked on the first or second page of Google just for submitting an article to EzineArticles? You mean, it’s that simple? Oh, and even better, even if you use competitive keywords. Wow, what a bargain.

Taylor Tip: Your first clue that you’ve landed a whale of a sheister - he promises you first page listings on Google. Second clue, he sweetens the pot by telling you something stupid like “even if you use competitive keywords.” I’m sorry, but there’s no guarantee that you’ll end up on the first page of Google, or any other search engine, if you do anything - even if you use competitive keywords.

Just for giggles, I Googled this articles title, “Article Marketing Strategy - How To Have Your Article Place On The First Page Of Google,” and how funny it is that it’s not on the first page of Google. I scrolled on down to the second page. Guess what, it wasn’t there either. So I thought I should Google the author’s name - Ken Nobo. So I did. Nope. No first or second page listings for this article. Trust him now?

Probably the most important thing is Keyword selection in your article title. What you want to do is use Google’s adwords Keywords external tool. (google it, it’s free). That tool of gives you an idea of what people type in Google to find out what they want.

This is actually a good suggestion. Google AdWords’ keywords tool is a great tool, and it’s free. And you should select keywords that are popular and profitable. Given, right?

Plus it shows the monthly search volume So you have idea on how popular the key word is.

For example, let say the keyword is “Article marketing strategy”. Then you would want to place Doles keywords in your headline.

Uhm, “Doles?” Incoherent sentence. If you know what he’s saying there, kudos to you. I do article marketing and I couldn’t figure it out. Perhaps you should use a ghostwriter who can make sense of his sentences.

For example: “Top-five article marketing strategy, tips”. You would also want to sprinkled the keywords a couple of times in the body of your article. So Google thinks that it is relevant to the person’s search inquiry.

“So Google thinks …?” How about so that it is relevant. And “a couple” of keywords in your article isn’t going to cut it. Maybe it will for a 300-400 word article. But if your article is a 700 word article then you probably want it 5-7 times. I use this general rule of thumb: Once in the first sentence of the story, once in the last sentence of the story, and once per paragraph on average.

When somebody is using article marketing and they rank first place on Google because they use the proper keywords on the title. And they get rich as a result, because people usually click on the first and second and third link when they type something in Google.

Taylor Tip: A sure sign of a sheister is he promises you riches. No one gets rich because they had one article appear on the first page of Google. Article marketing must be done on a consistent basis over time. People who make a lot of money doing article marketing get consistent results form article marketing over a period of time. Hey, who are going to believe, me or a guy that writes in sentence fragments?

So used his article marketing strategy to your advantage. And you’ll be glad that you did because it works. However note that not all the time you will be ranked first place on Google but you can pretty be darn close to it.

Nice disclaimer there at the end. It works, but you won’t rank first in Google every time. The truth is, you don’t have to rank first at all. In fact, you don’t even have to appear on the first two pages of Google for your article. The goal of article marketing isn’t to rank in Google. The goal is to broaden your marketing by writing articles that position you as an expert in your industry and that get other webmasters and e-zine publishers excited about you. They will then publish your articles in their publications and you will get the traffic from their websites and e-zines. It helps if you understand article marketing in the first place.

If you are new to Internet Marketing, you don’t have to be alone. I can help you out and make your first $1000 online — and it won’t cost you a penny. Visit my website to get my free Make Money Online With Ken Nubo at http://kennubo.com/moneytutorial/enewsletter.html

Article Source: http://EzineArticles.com/?expert=Ken_Nobo

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