Author Resource Box Links:
How Many Is Enough?
When it comes to article marketing, the most important part of your article (for you) is the author resource box. This is where you will put your author bio and links back to your website. But how many links is enough? How many is too many?
Most article directories will allow you up to three links in your author resource box. But that doesn’t mean you should include three links in every resource box. You should include as many links as is necessary to promote the specific product or service you are marketing. In many cases, that could mean just one link.
Whether you use 1, 2, or 3 links, you should always include one instance of your URL hyperlinked. The reason you want your URL spelled out is because some publishers fail to hyperlink your anchor text or use bots to pick up articles and the bots do not activate the anchor text links. In that case, you at least have your URL spelled out so readers of your article can just copy/paste your URL into their browser and visit your web page.
My best recommendation is to promote only one web page in your author resource box. You can do that by using an instance of anchor text hyperlinked to that page and your second link should be the URL of that page linked with an a href tag. If that specific page’s URL is real long then only spell out the main body of your URL (www.websitename.com) and link it to the specific landing page that you want your site visitors to go to. Your author resource box can drive traffic to your website fast if you don’t overload it with useless URLs and links. Don’t try to promote everything you do in one resource box. That will water your marketing down.
This is valuable info… too many links and people have no idea which direction to take.
Thanks!